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In this episode of Between Two Fermenters, Troy cracks a cold one with Kristin MacDonald, Vice President of Sales and Marketing at Muskoka Brewery, to hear her incredible journey from Summer Brand Rep in 2010 to executive leadership. They dive into the history of Muskoka Brewery, from its humble beginnings in a Bracebridge granary in 1996 to becoming a cornerstone of Ontario craft beer and a community landmark in the heart of cottage country, and how Kristin’s father, Bob MacDonald, helped steer its growth after becoming majority owner in 2008.
Kristin shares what it’s been like to grow alongside the brewery, taking on nearly every role imaginable (9 positions), getting to know the business inside and out. They also chat about Kristin contributing to the purchase of Vancouver Island Brewery and Rally Beer Co. through the family-run Krismark Holdings and the impact that had on the brewery and why these acquisitions were made.
Troy and Kristin cover everything from Muskoka’s most iconic beers and the rise of Muskoka Spirits to tough decisions like the closure of VIB, the impact teamwork has had on the success of the brewery, and what the next chapter looks like for this proudly independent family-owned business.
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About Between Two Fermenters
Ever wondered what life is really like in the craft beer industry? Whether you’re a seasoned connoisseur, a homebrewing enthusiast, into Ontario beer history, or just someone who enjoys some good ol’ breezy beer banter, Between Two Fermenters is your go-to deep dive for all things beer from an insider perspective. So, grab a #FreshGLB, kick back, and join us as we share stories, spill the beans on new releases and brewery updates, and chat with other industry folk about the world of making (and drinking) beer.
